This book isn’t just for people with “coach” in their title. If you're a leader, manager, director, supervisor, or operations lead—if you're responsible for the performance of others—this is your blueprint. Tired of setting goals, writing plans, and hosting trainings that don’t move the needle? It’s time to embed a coaching system grounded in behavioral science.

✅ Proven strategies to shape behavior

✅ Practical tools to make feedback stick

✅ Systems that drive sustainable performance

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